Senior Web and Content Coordinator (Contract)

We’re seeking a Senior Web & Content Coordinator to lead and enhance our digital presence, driving supporter engagement across web, email, and digital campaigns.

This is a 10-month parental leave replacement contract, with the possibility of extension.

In this role, you’ll manage the organization’s bilingual (English/French) website, lead SEO/AEO and eNewsletter strategy, and create compelling digital content. You’ll combine technical expertise with creativity to optimize performance, grow engagement and strengthen online visibility.

Location: Preferably Toronto or nearby (remote-first environment)

Type: Temporary contract (10 months, potential for extension)

Key Responsibilities

• Manage and optimize English and French websites (content updates, new pages, UX improvements) on Optimizely CMS
• Develop and execute SEO/AEO and digital content strategies
• Use our marketing calendar and programs updates to inform content plans
• Lead the development of the monthly eNewsletter and advocacy email campaigns
• Create and oversee digital content and creative (web pages, blogs, email, graphics, video)
• Maintain and optimize email marketing and engagement systems
• Monitor and report on web and campaign performance with Google Analytics
• Collaborate cross-functionally and with external vendors
• Ensure content quality, consistency, and alignment with brand strategy

What You Bring

• 5+ years of experience in web/digital marketing and CMS management
• Strong SEO, SEM, and digital campaign expertise
• Experience with HTML, CSS, JavaScript, Google Analytics and Content Management Systems like Optimizely
• Proficiency in email marketing platforms (e.g., Engaging Networks)
• Skilled in analytics, reporting, and performance optimization
• Experience with Adobe Creative Cloud, Canva or similar design tools
• Excellent writing skills for web and email engagement
• Strong project management and organizational skills

Good to have:

• NGO/charity experience
• Knowledge of animal welfare, environmental or conservation issues
• French language skills