
Public Relations Specialist
Are you a passionate communicator eager to make a difference? Join Ripple Foundation, a dynamic, 100% volunteer-run Canadian charity dedicated to fostering creative literacy among youth. As a volunteer, you'll have the flexibility to set your schedule, share your ideas, and help amplify our mission to nurture creativity, confidence, and critical thinking in young minds.
Ripple Foundation seeks a skilled Public Relations Specialist to drive our communications strategy and expand our public profile. The ideal candidate will bring creativity, strategic thinking, established media contacts, and a passion for storytelling. Your role will be pivotal in engaging with media, influencers, and the broader community to elevate Ripple Foundation’s presence and impact.
What does Ripple Foundation do?
Ripple Foundation empowers children and youth across Canada through free, engaging programs that foster literacy, creativity, and leadership. From the Kids Write 4 Kids national writing contest to Write It Workshops, the Wave Blog, and the Express Inspire Connect Youth Conference, our initiatives amplify young voices and prepare the next generation for future success. Learn more at www.ripplefoundation.ca
Responsibilities:
- Develop and manage relationships with Tier 1 and Tier 2 media outlets and influencers
- Craft compelling content for press releases, pitches, media advisories, and feature stories, aligning with our mission to inspire creativity and leadership in youth.
- Execute targeted media outreach and research to enhance Ripple Foundation’s brand visibility.
- Proactively pitch creative and newsworthy story ideas to media outlets, highlighting our programs, youth participants, and community impact.
- Monitor media coverage, sharing relevant mentions with the Social Media team to amplify through our digital channels.
- Collaborate with the Social Media team to engage with media contacts and influencers on social platforms, fostering deeper connections.
- Lead the development and execution of comprehensive public relations and communications strategies.
Qualification:
- 3-5 years of experience in communications, with a preference for those with PR agency backgrounds.
- Proven success in media and influencer relations, with established contacts in the education and lifestyle sectors.
- Exceptional writing and editing skills; writing samples are encouraged.
- Experience managing a communications program with national reach, ideally in the non-profit or educational sector.
- A proactive, creative mindset, with the ability to work independently while collaborating effectively with fellow volunteers.
- Ability to juggle multiple tasks, prioritize effectively, and meet deadlines.
What’s in it for you?
By joining the Ripple Foundation, you’ll contribute to a cause that empowers youth to express themselves and think critically for future success. Your efforts will help us continue to offer free, quality programs that impact young lives across Canada.
Volunteer Commitment: 4-6 hours per week
How to Apply / Contact
Join Ripple Foundation and be part of a team committed to creating ripples of change. Interested candidates, please apply online at ripplefoundation.ca/volunteer-opportunities.
Required degree level
- Experienced (Non Manager)
- Volunteer
Years of experience (Optional)
- 3 - 5 years of experience