
MARKETING & COMMUNICATIONS COORDINATOR
Summary
Okyerema International Foundation (OIF) is seeking an experienced Marketing & Communications Coordinator who will oversee a Content Creation team and is responsible for the overall marketing direction of the organization.
Description
In this role, the Marketing & Communications Coordinator will produce marketing and communications collateral and promote programs and initiatives by drafting and posting web content, managing social media content, leading e-communications, and supporting media relations strategies.
Role and Responsibilities
- Work collaboratively with the Board, President and Fundraising & Events Coordinator for a cohesive marketing strategy for the organization.
- Develop and manage the Brand Style Guide for the charity. Review all content (digital and print) to ensure it follows the Brand Style Guide
- Manage social media accounts and oversee the Content Creation team’s content calendar, designs and content for social media posts; monitor trends to boost brand presence and performance
- Manage the design and production of online content and print materials
- Build a mailing list and deliver email communications, working on newsletters and special e-blasts; and manage lists for the email system and MailChimp
- Help maintain the website with regular updates, fresh content
- Arrange and manage photography of events and catalogue images, consent forms
- Develop, measure, and report key metrics for marketing activities
- Create impact reports and profiles on sponsors, donors, and partners; collaborate with the Fundraising & Events Coordinator
- Where applicable, assist with media relations campaigns for all programs and events; maintain and update media contacts list.
- Assist in recruitment and onboarding of new marketing volunteer members
Time Commitment
- 5-10 hours per week; more time commitment directly pre- and post-campaigns and event dates
- A minimum of 1 year commitment to this volunteer position and attendance at events
Desired Skills and Experience
- Previous experience in a PR, marketing, or communications role, ideally in a non-profit or business setting
- Excellent understanding of current digital and social media strategies, best practices, and content creation
- Proficiency in digital marketing, email, and website software and analytics (e.g. Hootsuite, Constant Contact, Google Analytics, Wordpress, etc.)
- Graphic design experience is an asset, including proficiency in Adobe Photoshop and Illustrator, Canva or related software, as well as experience with video editing software
- Solid data gathering, analysis, and reporting capabilities.
- Excellent written and verbal communications skills.
- Excellent interpersonal and public relations skills, including an ability to establish and maintain productive working relationships with internal volunteers, community stakeholders, and the public
- Highly organized and flexible; able to work independently and with a team on a number of projects simultaneously
About Us
Okyerema International Foundation (OIF) is a Canadian-registered non-profit charitable
organization that has been dedicated to supporting the scholastic dreams of underprivileged
students in Ghana for over 12 years (2010). It is rooted in the belief that education is the key to
breaking the cycle of poverty.
We are a small but determined grassroots organization born from the compassion and firsthand
experience of our founder and president, Paul Ameyaw. Growing up in the Techiman
Metropolitan of Ghana, Paul witnessed many childrens’ challenges in accessing education. Paul is determined to make a difference; he took action by raising funds to provide bursaries that
help underprivileged students stay in school and pursue their dreams.
Through community-driven fundraising efforts, OIF has supported numerous students on their
academic journeys. After a brief pause post-COVID, the Foundation has been reignited with a
passionate team of volunteers, working towards building a fully operational support system.
With renewed energy, we are committed to bridging the gap in education access—one bursary
at a time.
How to Apply
Interested candidates are invited to submit a letter outlining their relevant experience and
skills, and a current resume to the attention of:
Paul Ameyaw
Email: info@okyeremafoundation.org
Required degree level
- Volunteer
Years of experience (Optional)
- 1 - 2 years of experience