Marketing and Community Engagement Specialist (Contract)

Employment Type: Full-Time, Contract
Work Hours: 35 hours per week
Contract Period: September 15, 2025 to September 14, 2026
Salary: $55,808 Annually (L6) with Comprehensive Benefits
Location: YWCA Employment Centres – 3090 Kingston Rd, and 2425 Eglinton Ave. E.

Internal Application Deadline: Monday, August 25, 2025
External Application Deadline: Wednesday August 27, 2025

JOIN OUR TEAM
YWCA Toronto strives to uphold anti-discrimination practices and anti-oppression principles to ensure that the rights of all individuals are respected and protected. We work to promote a climate that is welcoming of all women and individuals who identify as trans, intersex, non-binary, agender, and/or Two-Spirit. We encourage applications from women and gender diverse people from all races, ethnic origins, religions, abilities and sexual orientations.

The Marketing and Community Engagement Specialist is responsible for building and maintaining strong community relationships and enhances program visibility to support the achievement of contractual deliverables and Key Performance Indicators (KPIs). This includes engaging with employers and with job seekers to increase program intakes and create employment opportunities. This role focuses on outreach to local employers and a variety of client groups facing multiple barriers to employment, including individuals on Social Assistance, Newcomers, Racialized Persons, Persons with Disabilities, Indigenous Persons and Youth with Higher Support Needs.

ABOUT YWCA TORONTO – YWCA Employment Centres
YWCA Toronto Employment Centres 3090 Kingston Road and 2425 Eglinton Ave. E is a customer-focused program model for job seekers and employers, with focus on women, young women and gender-diverse people. The YWCA Toronto Employment Centre is funded by the Ministry of Labour, Training and Skills Development through their Employment Ontario Division (EO). We act as a one-stop service for all jobseekers and employers. We use our resources to support all job seekers, especially those more distantly removed from the workforce, to reach their goals.

KEY RESPONSIBILITIES

• Co-ordinates hiring events, special promotions and activities designed to increase client intake (minimum 6 hiring events per month)
• Administers targeted marketing strategies to ensure client intake at a minimum of 200 per month
• Represent the program at job fairs, community events and networking opportunities to increase program visibility and to collaborate with community partners
• Develops and maintains relationships with local employers to identify job opportunities for clients
• Organizes online and in person hiring events, information sessions, mentoring events, etc. aimed at increasing client job readiness and to facilitate employment opportunities
• Markets all services (including employer incentives, client supports, Better Job Ontario and Canada Ontario Job Grants) to prospective employers, job seekers and to the general public
• Maintains an active social media presence for the Centres on LinkedIn, Facebook, and other social media sites
• Maintains flexibility to work evenings and weekends as needed

QUALIFICATIONS

• A Bachelor’s degree in Marketing, Communications, Business Administration or a related field (Cases for Equivalency will be considered);
• 3 -5 years’ experience in the related field of Marketing
• Experience working in an outcomes/target-based environment
• Technical Skills: Proficiency in marketing software (e.g., Adobe Creative Suite, Google Analytics, and InDesign) and strong digital literacy
• Digital Marketing: knowledge of digital marketing techniques, including social media and email marketing
• Marketing skills: Proficiency in outreach techniques and marketing strategies
• Customer Service Skills: Strong customer service and relationship management skills with a proven sales aptitude
• Analytical Skills: Ability to analyze data and metrics to inform marketing strategies
• Collaboration: Ability to work effectively in a team environment and collaborate with cross-functional teams.
• Excellent interpersonal skills coupled with strong verbal communications skills, comfortable presenting information in group settings
• Excellent group facilitation skills and proved event management skills

NB: Required to travel within the community at least 40% of the time, as part of regular duties; a valid driver’s license and access to a motor vehicle is considered an asset.

WHAT WE OFFER:

• Comprehensive Medical, Vision, and Dental Coverage
• Life Insurance and Long-Term Disability Benefit
• Multi-Sector Pension Plan: Employer’s contribution of 5.75% and Employee Contribution of 3.25%
• Time off: Starts with 20 Vacation Days, 1.5 Days Per Month Sick Leave, 12 Paid Holidays, Health Promotional Days and 4 Float Days
• Other Benefits: Child Care Benefits, Maternity/Parental Leave Supplementary Employment Benefits, Educational/Sabbatical Leave, and Financial Assistance for Professional Development

Please note: A vulnerable sector police reference check is required by the successful candidate prior to hiring. YWCA Toronto is a unionized workplace. Staff are represented by CUPE Local 2189. This position is within the Bargaining Unit. Please indicate on your cover letter if you are an internal candidate. For internal applicants, this position is not secondable.

Posting date: August 14, 2025