Communications Lead - ClimateLens

VOLUNTEER ROLE DESCRIPTION

Climate Resilient Communities ClimateLens Project | crc.place/climatelens

Role Title Communications Lead

Function ClimateLens

Reports To Project Lead

Role Level Mid-level (3–7 years experience)

Time Commitment 4–6 hours per week

Start Date April 1, 2026

Duration Ongoing

Check-in Frequency Biweekly meetings

About Climate Resilient Communities

Climate Resilient Communities (CRC) is a volunteer-run not-for-profit operating under Transition Toronto. We work at the intersection of community, data & AI, and climate change to strengthen communities' capacity to bounce forward from climate impacts. Our mission is to help community groups effectively advocate for their needs and find solutions to environmental, social, and economic challenges exacerbated by the changing climate.

Learn more at https://crc.place

About the Project

ClimateLens is an evolving initiative at the intersection of climate change, data, and mental health. The project is currently transitioning from a research-focused mandate toward active advocacy — specifically around the mental health impacts of climate change on individuals and communities.

Our MVP roadmap reflects this evolution:

• MVP 1 (completed) — Understanding the the topics discussed about climate change on social media and the climate emotions detected within those conversations

• MVP 2 (in progress) — Understanding the connections between topics discussed about climate change on social media and the climate emotions detected within those conversations, and how these evolve dynamically over time

• MVP 3 — Building a taxonomy of climate anxiety: mapping, categorizing, and surfacing the emotional landscape of how people experience climate-related distress

This shift toward advocacy means ClimateLens is increasingly focused on translating data insights into real-world impact — informing mental health support systems, community conversations, and policy discussions around climate grief and anxiety. The Technical Project Co-lead will be central to building the robust, scalable systems that make this advocacy possible.

Role Purpose

The Communications Lead will define and drive ClimateLens' public presence — shaping how the project's data insights, mission, and advocacy work are communicated to the world. This role sits at the intersection of storytelling, strategy, and community engagement: crafting content that makes

https://crc.place/climatelens/ https://crc.place/

complex climate and mental health topics accessible, building a consistent brand voice across platforms, and growing an audience that cares. As ClimateLens steps into its advocacy phase, the Communications Lead will be instrumental in ensuring the project is seen, understood, and trusted by the communities and partners it aims to serve.

Key Responsibilities

• Develop and maintain a content calendar and communications strategy for ClimateLens project across CRC's social media channels, including LinkedIn and Instagram

• Translate platform insights, data findings, and project milestones into accessible, engaging posts, explainers, and thematic storytelling

• Establish and maintain a consistent, compelling brand voice across all communications channels that reflects ClimateLens' mission and values

• Track engagement metrics across platforms and use data to iterate on messaging, formats, and posting cadence to optimize reach and impact

• Collaborate with the Policy Advocate, technical team, and project leadership to align communications with ongoing advocacy, partnership, and outreach goals

Required Qualifications

• Strong writing and storytelling ability, with a talent for making complex or data-driven topics clear, engaging, and human

• Hands-on experience with social media content creation and planning across platforms such as LinkedIn and Instagram

• Proficiency in Canva for creating visually consistent, on-brand social media assets

• Organized and proactive, with the ability to manage a content pipeline independently and meet regular publishing commitments

• Comfortable working in a distributed volunteer environment with minimal supervision

Nice-to-Have Qualifications

• Experience with branding, content strategy, or growth marketing in a nonprofit, advocacy, or mission-driven context

• Familiarity with climate change, environmental advocacy, or mental health communications

• Basic graphic design or multimedia content skills using tools such as Photoshop, Illustrator, or Figma

• Experience tracking and reporting on social media analytics and using insights to inform strategy

• Passion for climate justice, mental health awareness, and community-centered storytelling

Key Deliverables & Success Metrics

• One social media post per month per active platform (LinkedIn, Instagram), featuring insight- driven or mission-aligned content

• A structured content calendar maintained at least 4 weeks in advance, aligned with project milestones and advocacy priorities

• A monthly engagement metrics report covering likes, shares, comments, and any sign-ups or traffic driven by social content

• A consistent, recognizable brand voice established for ClimateLens across all CRC channels within the first two months

• Positive feedback from the team and growing audience engagement over time

How to Apply

Interested candidates should submit their application through the Google Form below. Please include a brief statement of interest explaining why you are passionate about this role and any relevant experience.

Apply here: https://forms.gle/s6ULESPkGP9UiiEq7

Climate Resilient Communities values diversity and inclusion, seeing volunteers as essential partners and co-creators.

We value their diverse perspectives and community knowledge, encouraging them to challenge and guide our initiatives.

https://forms.gle/s6ULESPkGP9UiiEq7