Communications Consultant: Development of Flagship Impact Report, Program Model Brief, and Infographics

1. Introduction:

HealthBridge is an international, non-profit, non-governmental organization that works to improve health and health equity among vulnerable populations through research, policy, and action. Through a partnership between HealthBridge, Ipas Bangladesh, and other partners, the Improving Sexual and Reproductive Health and Rights in Dhaka project (2021–2026) is being implemented in underserved, low socio-economic urban areas of Dhaka, Bangladesh. The project is funded by Global Affairs Canada and focuses particularly on underserved women and adolescents. The overall goal of the project is to improve the sexual and reproductive health and rights (SRHR) of underserved and vulnerable women and adolescents.

As the project approaches its completion, HealthBridge aims to effectively communicate its key achievements, innovations, and lessons learned to Canadian and international audiences. To support this effort, HealthBridge seeks to engage a consultant to develop high-quality communication products.

2. Purpose of the Assignment

The purpose of this assignment is to develop one or more professional communication products to highlight the project’s unique aspects and achievements, present project’s key results, and document the General Practitioner (GP) model of care in urban slums in a visually engaging format suitable for donors, partners, and public audiences in Canada and internationally. The first task of the consultant will be to propose a detailed plan, identifying potential deliverables, target audience, cost, etc… after consultation with HealthBridge.

The primary audience includes donors, implementing partners, the Canadian public (including visitors to HealthBridge’s website), HealthBridge newsletter recipients, and board members. The focus is on Canadian/international audiences rather than Bangladeshi audiences.

3. Objectives:

The specific objectives are to:

• Document and communicate key project achievements and lessons learned by translating technical results into accessible, visually compelling communications products
• Describe and provide a visual representation of the GP model of care in urban slum settings
• Strengthen HealthBridge’s visibility among Canadian and international stakeholders

4. Possible Key Deliverables

1. Possible Deliverable 1: Flagship Impact Report

A professionally written and designed report targeting Canadian and international audiences.

Content may include:

• Project overview / context
• Project approach (The “How”)
• Key results and achievements
• Stories of Change (Case studies)
• Innovation and What Worked
• SRHR outcomes including gender equality considerations
• Lessons learned and recommendations
• Sustainability and scale-up potential

4.2 Possible Deliverable 2: Brief of Program Model – e.g., GP Model of Care in Urban Slums

A concise, donor-friendly document explaining the GP model (review what is being developed in Bangladesh).

Content may include:

• Overview of the GP model
• Rationale and context in urban slums
• Implementation approach and service delivery mechanism
• Role of GPs in SRHR service provision
• Linkages with community volunteers
• Key results and emerging impact
• Lessons learned and scalability potential

4.3 Possible Deliverable 3: Infographics Package

A visually engaging set of infographics summarizing key project results.

Content may include:

• Project overview snapshot
• Key results

5. Key documents for review

The consultant will review relevant project materials to ensure accuracy and alignment. These may include:

• Project Implementation Plan (PIP)
• Reports (annual and semi-annual) submitted to Global Affairs Canada
• Monitoring Evaluation, and Learning (MEL) data
• Baseline and endline assessment reports
• Social and Behaviour Change Communication (SBCC) strategy
• Case studies and Stories of Change
• Documentation of the GP model of care
• Existing HealthBridge communication materials (website, briefs, newsletters)

6. Timeline (Tentative)

The assignment is expected to be completed within 8 weeks. The assignment is expected to commence mid-May 2026 and is expected to be completed by mid-July 2026.

Activity

Timeline

Detailed plan presented to HealthBridge for review and discussion

Week 1

Content, design, and formatting review and communications product development

Week 2-Week 5

HB Review & consultant Revisions

Week 6

Design and Formatting Finalization

Week 7-Week 8

7. Desired Experience and Qualifications

• Strong experience in global health communications and storytelling
• Proven expertise in developing donor-facing reports and visual communication products
• Strong writing, editing, and graphic design skills
• Ability to translate technical program data into accessible narratives

8. Application Process

Qualified individuals are invited to submit the following documents by May 15, 2025, to Jeannine Richard, Office Manager, HealthBridge Foundation, at jrichard@healthbridge.ca:

• An Expression of Interest (maximum 2 pages) outlining relevant experience in conducting similar assignments, including work on sensitive topics such as SRHR and GBV
• A current curriculum vitae (CV)
• A detailed financial proposal. The total budget available for this assignment is up to CAD 20,000 and must include a breakdown of professional fees, applicable taxes, and any other associated costs