Business Development Project Leader: Digital Partnership

• This is an unpaid volunteer opportunity.
• Project leaders are expected to contribute a minimum of 8 hours per week and be responsive to emails within 48 hours.
• STW™ welcomes volunteers who are seeking skill-based volunteering opportunity. STW™ shall provide "letter of recommendation" professionals who demonstrate outstanding contribution for professional references.

SUMMARY:
Save the Water™ is seeking a Project Leader: Digital Partnership to oversee the strategic planning and execution of a digital fundraising program.

PRIMARY RESPONSIBILITIES:

• Oversee efforts to acquire and engage donors through all digital channels (email, social media, websites, etc.) with a goal of maximizing long-term revenue.

• Collaborate and partner with the internal stakeholders to overlay fundraising strategies over existing digital outreach in a way that increases overall engagement, increases donor conversion rates, and supports long-term strategic network objectives.

• Assist the Associate Director: Digital Partnership in growing our nonprofit organization, and serve as primary liaison to the Development Director in preparing for donor engagements.

• Develop targeted communications and approaches for key segments of the donor market and maintain a comprehensive fundraising and donor database

• Manage and Lead a team of 5 volunteers, holding them accountable for their work

• Should be able to attend virtual team meetings as scheduled in the EST timezone.

• Familiarity with Salesforce CRM or other Customer Relationship Management or equivalent software for managing donor campaigns is preferable.

EXPERIENCE/REQUIREMENTS:

• Expertise and knowledge in creating successful direct mail, marketing materials, online giving appeals including social media, and campaigns including integration of e-commerce platforms..

• Experience in developing a robust digital acquisition and development program leveraging all digital mediums to grow the program through email list rentals, Facebook Business Manager and Google AdWords

• Digital copywriting experience. The essence of marketing is the message, and you must understand how to move people to action.

• Data analysis and strategic decision making, and a relentless focus on results.

• Experience with email marketing platforms (e.g. HubSpot, Mailchimp, etc), and familiarity with email set up and delivery best practices

• Bachelor’s degree required with at least 4 years of progressive successful management experience in fundraising, donor cultivation, sales, marketing or business development, digital marketing, online marketing, advertising is preferred.

• Candidates resident in North America and Canada preferred