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Sponsorships

Articles are arranged in reverse chronological order.

Putting community investment criteria into action
Finding the right community partners
Building trust in sponsor relationships
True caring in action
Securing a win-win agreement with the right business partner
Keeping track of what really happened
Corporate Giving: Where are the dollars going and why?
Arts sponsorships: what happens when tobacco butts out
Event organizer's checklist for designing sponsorships with confidence
Corporate Sponsorship For Health Promotion Events And Programs
Corporate Sponsorship Best Practices: Part 2: A disciplined approach to sponsorship decisions
Corporate Sponsorship Best Practices: Part 1: Cultivating the relationship
What's in a name, when it belongs to a nonprofit?
Build your major gifts programs first, says Vanderhoof
Say "Thanks," keep in touch, and deliver on your promises
Strong publicity is a hallmark of a successful sponsorship
Legal issues in sponsorship: get it in writing
Get your media sponsors on board first
Preparing the sponsorship proposal
Sponsorship pricing 2: keep the long-term in mind
Sponsorship pricing 1: start with imagination
Sponsorship or charitable contribution --- what's in a name?
Where do sponsorship consultants fit?
Researching your opportunities --- right from the beginning
How to get a slice of the sponsorship pie
Know them before you get to know them
Adapting to the new era of corporate strategic philanthropy
The Allied Domecq/Royal Shakespeare Arts sponsorship program
Corporate partners want access, expertise, exclusivity
How to solicit corporate support
Corporate support may "cost" charities more than they bargained for
Eight trends in corporate philanthropy

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