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| Path: Main Street : QuickGuides : Communications |
Communications
Welcome to our general subject guide about communications. Here you'll find links to a wide range of resources about communications on our site and around the world.
If you know of a resource that you think we should add to our collection, please send an e-mail to help@charityvillage.com with the details.
Articles | Resource Web Sites | Online Publications | Books | Print Periodicals | Organizations | Online Discussions | Educational programs | Conferences/Seminars | Associations | Consultants | Services/Products | Book Reviews
Articles
From the Research Section of the Library at CharityVillage®:
- Cause-Related Marketing
- Communications
- Database Marketing
- Direct Response Marketing
- Fundraising Marketing
- Marketing Partnerships
- Media Relations
- Relationship Marketing
- Other Research Articles
Resource Web Sites
- Action Alerts for the Internet: A guide to effective design
This brief but thorough guide by Phil Agre is an excellent primer on starting effective online campaigns.- Arts Marketing Online
A series of articles, resources, and links from the National Arts Marketing Project to help arts and cultural groups with marketing issues.- Benton Foundation's Communications Policy Project
Works to define the public interest in the information age by equipping advocates with communications policy news and analysis, and documenting effective uses of new communications tools.
Canadian Social Research Links
A virtual resource centre for Canadian social program information that includes launchpads to external sites, thematic research guides, online social research tools and virtual library pages, among other things. The site is maintained by maintained by Gilles Séguin.- Capital Quest, Inc.
This website contains samples of materials and information from some of the company's campaigns including case statements, solicitation guides, and a video script. It also contains information on how and why to conduct feasibility studies, how to solicit major gifts, how to recruit top leaders, what types of materials are necessary for a campaign and typical costs associated with a capital campaign. *Note: although free, you must sign-in to access the site contents.- Communications Toolkit
Provided by the W.K. Kellogg Foundation, this toolkit helps nonprofit organizations determine the strengths and weaknesses of both their internal and external communications activities.- Coyote Communications
Offers a guide for companies interested in doing pro bono work or donating other services to nonprofits, as well as several tip sheets for nonprofits on such topics as internet outreach, web development and maintenance, and using database software.- Development Resource Center
A large collection of marketing, public relation, and fundraising ideas and tips for smaller nonprofit organizations.- HandsNet
Empowers organizations to integrate effective online communications strategies to strengthen their programs and policies for children, families and people in need.- Management Center (The)
Offers a resource library filled with articles on topics ranging from board governance and leadership, to communications, marketing, organizational development, and much more. Also includes a free nonprofit organization assessment tool.- Marketing Today
Although not directed specifically at the nonprofit sector, this site includes a wealth of information on marketing in the 'information age'. Resources include an ROI calculator for direct mail and e-mail campaigns, research and analysis of recent marketing trends, and articles on topics related to marketing and e-marketing.- MediaNet
An online tutorial that covers how to use the Internet for media relations. Learn how to research, pitch stories, write media releases, and promote your own web site.- Multimedia Training Kit
Provides trainers in telecentres, community media organizations, and the development sector with a structured set of materials to help make the transition between new and traditional media. Materials cover a range of multimedia areas, such as "presenting on radio" and "writing for the web", as well as topics such as "cooperative problem solving".- MuseumMarketingTips.com
A growing collection of online resource for museums, historic sites and heritage attractions. The site's mission is to build the web's most comprehensive collection of museum marketing and communications tips, tools and resources.- NetAction
A national, non-profit organization dedicated to educating the public, policy makers, and the media about technology-based social and political issues, and to teaching activists how to use the Internet for organizing, outreach, and advocacy.- NP Advisors
Provides nonprofit organizations with a digest of useful information, articles, and analysis on such topics as online advocacy, Internet fundraising, content management, successful e-mail marketing, and more.- Ruddle Creative's Writing/Design Tips
A helpful series of Q&As about newsletter writing, design, and editing.- A Short Course in Social Marketing
Created by the Novartis Foundation for Sustainable Development, this site covers the basics of social marketing. It includes successful program elements and offers examples of existing programs.- Social Marketing Institute
Works to advance the science and practice of social marketing. Social marketing is the use of commercial marketing concepts and tools in programs designed to influence individuals' behavior to improve their well being and that of society.- Virtual Activist
A training course from NetAction for those who would use the Internet to actively promote causes. Session headings range from Using Email for Outreach, Organizing and Advocacy to Membership and Fundraising .- Other Online Resources at CharityVillage
Online Publications
Activate. Published by the Institute for Media, Policy and Civil Society it includes tips to help you work more effectively with the media, communications case studies, book reviews, and articles about media issues which impact countries outside of our borders.
- Artistry and Technology is a biweekly e-mail newsletter that focuses on unique and effective approaches to media and online communication.
- Benton Best Practices Toolkit contains links to other online publications aimed at helping nonprofits make better use of information and communications technologies in their work.
- Briefings Publishing Group The web site includes recent articles from the company's four print newsletters: Communication Briefings, Team Management Briefings, Managers Edge, and The Competitive Advantage.
- Development Resource Center News, a free e-mail newsletter filled with practical fundraising and marketing ideas, resources, and information.
- Donor Digital Direct, a free email newsletter about online fundraising, advocacy, and marketing.
- Drum Beat, an online and e-mail based newsletter from the Communications Inititiative that offers links and updates about communication, development and global change.
- e-list News, a free, twice-monthly newsletter about e-mail lists and e-mail marketing. Subscribe at the web site or by sending mail to subscribe@rickchrist.com with the words "subscribe e-list" in the subject line. The web site also contains an archive of previous articles.
- Internet Advocacy Newsletter, The, a twice monthly e-mail newsletter which offers charities advice on using information technology in their advocacy work and highlights reports and articles on the subject published by other organizations. To subscribe: send an email to: subscribe@theadvocacygroup.net
- Ipsos Ideas. Published five times a year, each issue features one compelling, sometimes controversial, topic from one of five specialty practices: advertising, customer loyalty, marketing, media research, or public affairs.
- Media E-Tips a free, bi-monthly e-letter for spokespersons and media relations people from Al Rothstein, who trains people who face the media spotlight, give speeches, or work as public relations professionals. To subscribe, send e-mail to mediabrain@rothsteinmedia.com, and in the body of the message type SUBSCRIBE NEWSLETTER
- Museum Marketing Tips Newsletter, a free twice-monthly e-mail newsletter with tips, resources, and articles of interest to museum marketing professionals.
- NetAction Notes, a free electronic newsletter, published by NetAction to promote effective grassroots organizing on the Internet. To subscribe to NetAction Notes, send a message to: majordomo@netaction.org. Thebody of the message should state: subscribe netaction.
Village Vibes, a free, weekly e-letter that alerts subscribers to what's new at the CharityVillage web site.
- Writing 911, a monthly e-newsletter offering free writing, editing, and design tips to help organizations improve their publications.
- Other Online Publications at CharityVillage
Books and other publications
Periodicals
Organizations
- IMPACS, the Institute for Media, Policy and Civil Society
A non-profit organization committed to the expansion and protection of democracy. Its aim is twofold: to build strong communities by providing training and education to Canadian civil society organizations; and to increase knowledge about the role of civil society organizations and the media in democracies.- Media Awareness Network
Offers practical support for media education in the home, school and community and provides Canadians and others with information and "food for thought" on our fast-evolving media culture. It's also a place where educators, parents, students and community workers can share resources and explore ways to make media a more positive force in children's lives.- Other Nonprofit Neighbourhood listings
Online Discussions
- ADVOCACY (Covers a range of topics, from the tightrope of lobbying disclosure requirements to the concerns of media exposure and coverage; from the benefits and perils of political struggles to the passion and, yes, even danger, of sometimes being affiliated with organizations and causes that arouse the passions of supporters and foes alike.)
Two methods to subscribe:
1. Send e-mail to listserv@CharityChannel.com with SUBSCRIBE ADVOCACY YourFirstname YourLastname as the message. Leave the subject line blank.
2. Visit the CharityChannel web site at CharityChannel.com/forums, click on the subscription information for ADVOCACY.
- CharityBooks (Covers all aspects of writing, publishing, marketing, and review of nonprofit-sector books.)
Two methods to subscribe:
1. Send e-mail to listserv@CharityChannel.com with SUBSCRIBE CharityBooks YourFirstname YourLastname as the message. Leave the subject line blank.
2. Visit the CharityChannel web site at CharityChannel.com/forums, click on the link for forums, and click on the subscription information for CharityBooks.
- Charity-PR (for discussion of the nuts and bolts, as well as the broader social and political issues, of how nonprofit/voluntary organizations deal with the public, especially through the news media.)
Two methods to subscribe:
1. Send e-mail to listserv@CharityChannel.com with SUBSCRIBE Charity-PR YourFirstname YourLastname as the message. Leave the subject line blank.
2. Visit the CharityChannel web site at CharityChannel.com/forums, click on the link for forums, and click on the subscription information for Charity-PR.
- COMMUNICATIONS-L (for communications professionals in nonprofit organizations.)
listserv@hermes.case.org
Send an e-mail message. Leave the subject line blank. Type in the body of the message: Subscribe COMMUNICATIONS-L your name.
To subscribe, visit http://www.comminit.co m/email_forum.html and enter your e-mail address in the subscription box.
EVALUATION (A meeting place for people and organizations involved in RESEARCH and EVALUATION related to communication, development and change programmes, trends and issues.)
majordomo@comminit.com
To subscribe, send an email with the subject line blank and the message subscribe EVALUATION.
To register via the web site, go to http://www.comminit.com/bin/ forum/ and type your e-mail address into the EVALUATION box, then click the Subscribe! button.
- EVENTS (for discussion of all aspects of special event planning and execution.)
Two methods to subscribe:
1. Send e-mail to listserv@CharityChannel.com with SUBSCRIBE EVENTS YourFirstname YourLastname as the message. Leave the subject line blank.
2. Visit the CharityChannel web site at CharityChannel.com/forums, click on the link for forums, and click on the subscription information for EVENT.
- event_planners_unite (for marketing professionals with backgrounds ranging from public relations, communications, and production to promotions and party planning.)
To subscribe, visit: groups.yahoo.com/group/event_planners_unite/.
- List-Etiquette (focuses on all aspects of email list etiquette for email newsletter publishers, subscribers, and email discussion list moderators and members).
To subscribe send an e-mail to join-list-etiquette@lists.list-etiquette.com or visit EmailUniverse.com/subscribe.
- marketing_newsletter (for those who use newsletters as a part of an overall marketing, communication, and promotion strategy. The list focuses both on business marketing newsletters and on newsletters for schools, churches, and other nonprofit organizations.)
To subscribe, visit groups.yahoo .com/group/marketing_newsletter.
majordomo@comminit.com
To subscribe, send an email with the subject line blank and the message SUBSCRIBE NEWS.
To register via the web site, go to http://www.comminit.com/bin/ forum/ and type your e-mail address into the NEWS box, then click the Subscribe! button.
- PRFORUM (for public relations professionals)
listserv@iupui.edu
To subscribe, send e-mail to listserv@iupui.edu, with the message SUBSCRIBE PRFORUM YOUR NAME in the body of the message.
- Stratcomm (focuses on strategic communication for professionals working on advocacy for social development.)
Two methods to subscribe:
1. Send e-mail to stratcomm-subscribe@topic a.com.
2. Visit the Topica website at www.topica.com/lists/str atcomm/.
majordomo@comminit.com
To subscribe, send an email with the subject line blank and the message subscribe strategy.
To register via the web site, go to http://www.comminit.com/bin/ forum/ and type your e-mail address into the STRATEGY box, then click the Subscribe! button.
- Other Online Discussions listed at CharityVillage
Educational Programs
CharityVillage Campus
Conferences/Seminars
Associations
Alberta Magazine Publishers Association
Founded in 1995 by a dedicated group of Alberta magazine publishers, the objective is to develop a strong magazine industry through distribution and promotion of Alberta-based magazines.
Actively promotes the common interests of Canadian advertisers and provides expertise, education, pertinent information, and networking opportunities.
Dedicated to the excellence, credibility, and economic well-being of its members through leadership, education, and communication.
CAB is the voice of most of Canada's private radio and television stations and specialty services. We provide facts and latest news about the private broadcasting industry, and we are committed to helping bring you what you want to watch and listen to.
Canada's premiere association of visual communicators. CAPIC actively and successfully represents the interests of members in a wide range of areas from copyright to business practice.
The association represents hundreds of professional trainers, facilitators, and keynoters from coast to coast. It offers many resources for speakers, as well as those who are looking for a professional speaker.
The CCA seeks to promote communication research and studies in the belief that a better understanding of communication issues is vital to an informed public and building a healthy reasoning society. Members come from all provinces and a variety of disciplinary backgrounds including journalism, communication studies, and the social and human sciences.
The Canadian Community Newspapers Association is the national voice of the community press in Canada. It represents more than 670 English-language community newspapers with a total first-edition circulation of more than 6.8 million copies per week.
The Canadian Magazine Publishers Association represents a diverse and vital group of more than 300 Canadian consumer magazines devoted to covering a wide range of subjects of interest to the Canadian reading public.
A national association of professional communicators and public relations practitioners.
346-4195 Dundas Street West, Toronto, Ontario, M8X 1Y4
Tel: 416-239-7034; Fax: 416-239-1076, Email: admin@cprs.ca
CWC is a national, bilingual not-for-profit association dedicated to the advancement of women in all converging sectors of the communications industry including television, radio, cable, telecommunications, film, video, new media, and allied fields. We have over 1,300 members, women and men, in 12 chapters across Canada.
Promotes professional editing as key in producing effective communications. Its 1,000-plus members, salaried and freelance, work with individuals and in the corporate, technical, government, nonprofit, and publishing sectors.
A networking group of independent business people who work in a variety of communications fields. Members provide such freelance services as writing, editing, translation, photography, graphic design, desktop publishing, video production, public relations, training, proofreading, and more.
A national organization that represents communications professionals in the Health Care sector. Members receive professional development, an annual national conference, an awards program, newsletters and research collected through membership surveys.
An international organization of professionals from a wide range of backgrounds focusing on organizational communication.
- Atlantic Canada Chapter
- BC Chapter
- Calgary Chapter
- Edmonton Chapter
- Grand Valley Chapter
- London Chapter
- Montreal Chapter
- Ottawa - National Capital Region
- Regina Chapter
- Saskatoon Chapter
- Toronto Chapter
- IASB --- International Association of Speakers Bureaus (International: Indianapolis, IN)
The worldwide trade association of speaker agencies and bureaus, with members in Canada, England, Australia, the Netherlands, New Zealand, and the United States. Member bureaus subscribe to a code of ethics, take part in ongoing professional development, and adhere to a high level of professional standards.
A non-profit organization founded in 1976. PWAC's membership includes over 400 professional freelance writers, journalists, editors and communications experts. It offers professional development, colleague support, political lobbying and helps to set standards of practice for the publishing industry in Canada.
- Other Professional Associations listed at CharityVillage
Consultants
- Communications & Marketing
- Design
- List Brokers
- Market & Public Opinion Research
- Media Monitoring/Advocacy Support
- New Media
- Public and Community Relations
- Social Marketing
- Translation
- Writing & Editorial
- Marketplace at CharityVillage
Services/Products
- Directories
- Periodicals
- Printing
- Promotional Products
- Publishers
- Signage/Displays
- Film & Videotape Production
- Marketplace at CharityVillage
Book Reviews
- Big Idea (The): A step-by-step guide to creating effective policy reports
- Conducting Community Forums
- Dos and Taboos of Public Speaking
- Executive Speeches
- Getting the Message Out
- Listening: The Forgotten Skill
- Lobbying and Advocacy Handbook for Nonprofit Organizations (The)
- media-wise
- Presentations Plus
- Publicity Kit (The)
- Other Book Reviews at CharityVillage
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