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Individual Development Accounts: empowering low-income Canadians

October 27, 2003
By Louise Chatterton Luchuk

What if it was possible to save one's way out of poverty? While at first this idea may sound improbable, it is the basis for the idea behind Individual Development Accounts (IDAs). An IDA is a savings account held by a low-income person. The individual deposits savings into the IDA and the saved dollars are matched - sometimes at rates as high as four to one - and go towards specific goals like continuing education, skills training, self-employment, or even housing. Not only is there a financial incentive, but support in the form of financial literacy and case management helps participants learn how to manage and make informed decisions about their growing assets. IDAs are not simply a handout; they empower the individual and the individual's family.

IDAs - a new concept

The IDA concept was first proposed in the early 1990s in the United States by Dr. Michael Sherraden, professor of Social Development and director of the Center for Social Development (CSD) at Washington University in St. Louis, Missouri. He advocated that by building assets, people develop a different way of looking at their future. In 1997, the IDA concept was tested for the very first time in North America through a partnership between CSD and the Corporation for Enterprise Development. The American Dream Demonstration Project offered approximately 2,500 IDA accounts to allow low income Americans in 14 different projects to save for education, micro-enterprise capitalization, training, and home ownership. The research phase of the project is just now finishing.

Canada - home of the world's largest IDA project

Several other IDA projects have since followed, including the world's largest asset-building demonstration project of IDAs for learning -- a project that began in 2000 right here in Canada.

Social and Enterprise Development Innovations
(SEDI) is a national charitable organization dedicated to assisting people struggling economically - people such as the working poor, youth at-risk, the jobless, and single mothers. Dr. Sherraden's work is the basis of SEDI's LearnSave project, which is infused with $32 million from Human Resources Development Canada (HRDC). RBC Royal Bank, the Assiniboine Credit Union and Caisse d'economie Desjardins are the financial institution partners.

Approximately 3,500 Canadians signed up for the LearnSave project so that they can access post-secondary education, skills training, or self-employment opportunities. There are three random assignment sites (Toronto, Vancouver, Halifax) and seven case study sites (Calgary, AB; Winnipeg, MB; Grey-Bruce Counties, ON; Kitchener-Waterloo, ON; Montreal, QC; Fredericton, NB; Digby and Annapolis Counties, NS).

Different sites test different variables. Barb Gosse, director of the asset-building initiative, explains that some sites will offer additional counseling to project participants while another site tests a higher match rate (combined with a lower ceiling on the amount that the individual contributes to their IDA). Yet another site, she says, targeted those living at even lower income levels than in the other projects. Tracking the variables will help the LearnSave project isolate the most important factors in asset-building for low income Canadians because LearnSave is not simply a program but a research project with the Social Research and Demonstration Corporation (SRDC). SRDC will release a final research report in 2009.

Too good to be true

Lutherwood CODA oversees the Waterloo region LearnSave project in Ontario. There are 150 participants but Meredith Miller, case manager, says "it was a challenge to find 150 people who fulfilled the eligibility requirements and would believe in the project. They thought it was too good to be true that they would receive money for free. It took a while to get the message across about the LearnSave project." In fact, it took two years and two months to find those 150 people (as compared to another site that filled the same number of spaces in nine months).

IDAs work on a smaller scale

While SEDI may be spearheading the world's largest IDA demonstration project tied to learning opportunities, the concept also works on a smaller, community-based scale. For instance, Future Foundations (part of Employment and Community Development MCC BC) is an IDA project that runs in Abbotsford, Mission and Chiliwack, BC with 16 participants depositing $20-50 per month (for a minimum of one year) into a VanCity Credit Union bank account. A partnership with VanCity Credit Union plus funding from the VanCity Community Foundation, the Co-operators, the Motz Foundation, the Abbotsford Foundation, and the Vancouver Foundation makes Future Foundations possible.

The savings are matched 3:1 as participants save during a two year period toward goals of home/co-op ownership, education (for themselves or a child), or small business start-up. At the end of the savings time, the vendor receives the cheque directly (e.g. to the educational institution or to the lawyer in escrow for a home purchase). Participants agree to attend financial workshops, peer group meetings, and one-on-one sessions to learn about budgeting, consumerism, credit, financial investments, and banking basics.

Future Foundations program manager and facilitator James Siebert observes that the program introduces an element of accountability that participants have often not encountered when saving on their own. Stacey Major, one of the program participants, states that "most importantly, this program has shown me that I'm not alone...So far I've looked at my credit rating, consolidated my debt, moved to a better living situation, and started a budget to keep me out of debt with a good credit rating to hopefully pursue home ownership."

Sustainability

While anecdotal evidence and early research reports indicate that IDAs work, there is also the question of long-term sustainability. Funding is obviously key, but as Siebert points out, "if we have funding, we have the expertise and experience." SEDI agrees that the IDA concept is sustainable. "We firmly believe that by creating demonstration projects with solid research to show that IDAs work," states Gosse, "we will be a catalyst to move government and decision-makers to implement and not just think about IDAs." SEDI wants to see asset-building as public policy. In the meantime, they want to use the IDA concept to make affordable housing accessible to low-income individuals and families through HomeSave and Independent Living Accounts.

Poverty is not just about income levels; it's also about the lack of assets or the ability to accumulate assets. Individual development accounts are an active step towards helping low income Canadians build assets to accomplish goals they never dreamed possible. IDAs empower individuals and families to break the cycle of poverty.

Louise Chatterton Luchuk is a freelance writer and consultant who combines her love of writing with experience at the local, provincial and national levels of volunteer-involving organizations. For more information, visit www.luchuk.com.
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