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Demographic Survey Links
Executive
Summary
Overall Audience
Nonprofit Audience Subset
Fundraiser Audience Subset
For-profit Audience Subset
Job-Seeker Audience Subset
Advertiser Information Links
Information For Banner Advertisers
Information for Recruitment Advertisers
Information for Marketplace Advertisers
Information
for Village Vibes Advertisers
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CharityVillage.com® Audience Demographics
This information is based on a comprehensive survey of 4,233 respondents
in March, 2004, representing 2.2% of the 192,747 unique users registered
in that month, and a survey of 881 respondents completed in September,
2002.
Executive Summary
The highlights.
Profile of Overall Audience
These data summarize responses from all respondents.
Nonprofit Audience Subset
These data summarize additional responses from those respondents who indicated that they are employed by a nonprofit or government organization.
Fundraiser Audience Subset
These data summarize additional responses from those respondents who are employed by a nonprofit or government organization, and who also indicated that their main work activity is fundraising or advancement.
For-Profit Audience Subset
These data summarize additional responses from those respondents who indicated that they are employed by a for-profit business.
Job-Seeker Audience Subset
These data summarize additional responses from those respondents who indicated that they are currently unemployed and seeking a paid position.
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